• Friday 19th June, 2020
Written by Anna Murphy, Communications Lead and Jordon Graham, Digital Executive
Last, But Not Least! Meet the Final Stage of OMIO PIM, Publish

They say that all good things must come to an end, but for your product data, reaching the final stage of OMIO PIM is only just the beginning!

In this final phase, your product data is reviewed and prepared for release to whichever commerce channels have been selected, ready for customers to find – and buy.

What happens in the Publish stage?

Once you’ve enriched all of your product information, it is now ready to be published to your marketplaces with ease. At this stage product information is reviewed before it is released to the market.

Depending on your business needs, you can set up specific users with the authority to review and approve products. Or, for rapid product launches, you can automatically bypass this stage using your workflow rules.

Here you can view all of the different information about the product that was added during in the Initiate and Enrich stages in a single place. Your product is reviewed and approved, and creates a live product file that is ready to be released to your selling channels.

Click here to watch the video.

What are the benefits of the Publish stage?

  1. The traffic light functionality allows you to easily see and manage which elements of the product data have been completed, reviewed, or rejected.
  2. Selecting the area you want to review allows you to quickly access, review and action that piece of information, ready for sign off.
  3. If you need to reject part of the product information, you can enter a reason and send this information back to an individual or department for revisions, utilising our workflow functionality. Those making the amends can easily see which area needs to be updated as the system makes it easy to carry out any revisions quickly.

However, don’t just take it from us; click here to read our interview with retail expert and Head of Merchandising, Stacey Dorrian, on the many benefits that she feels OMIO PIM will bring to internal retail teams.

Say goodbye to complex processes, and hello to intuitive working. Release accurate product data – fast. Our OMIO PIM experts would love to chat to you about how OMIO can help you test new marketplaces – get in touch here.

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